In-Store Experiences at FAO Schwarz

Discover exclusive experiences that bring the magic to life.

Barbie
Styled By You

Become a personal stylist for Barbie or Ken and get ready to hit the runway. Our in-store stylist will help you fill your doll’s closet with your favorite fashions, and of course, pair these looks with accessories and shoes. You will be invited behind the counter to get your doll dolled up before stepping into our life-sized Barbie box and traveling home in style with an exclusive FAO X Barbie (Styled By You) armoire in classic Barbie Pink!

Each Styled By You Barbie doll comes with 3 outfits, 1 shoe pack and 1 accessory pack. Please note that Ken dolls come with 4 outfits and 1 shoe pack.

$60 per experience. Suitable for ages 3+. Small parts warning.

Can't visit the store? Shop our extensive Barbie Collection today.

FAO Schwarz
My FAO Doll

Experience the joy of welcoming a new FAO baby doll into your family! We will help you choose the newest addition to your household and ask the all-important questions to make sure each baby will be loved and cared for. See how to swaddle them in the right way to make them feel cozy and safe, and at the end of it all, sign your official certificate before taking your baby doll home. 

$130 per baby doll, including your choice of swaddle. Suitable for ages 6+.



Visit Us!

FAO's NYC Flagship Store is located at 30 Rockefeller Plaza, right by the skating rink!

Reservations

For most in-store experiences, no reservations are required! Unless otherwise stated, all experiences are on a first-come, first-serve basis and are open year-round.

Have a question?

Have a question about one of our experiences or the store itself? Please email us at [email protected] for all store-related inquiries.